![]() ![]() Who unsubscribe to your list with each email distribution. > Measure your opt-out rate, which is the number of subscribers On the other hand, if you do have lots of valuable tips to shareĪnd the time to write them up, start with a weekly email. You can start with a monthly e-newsletter. If you don’t have much content to share, or have limited time, > First, start with a modest initial frequency. But actually, the matter can be determined Others might not do that, but ratherĭK is debating an issue - optimal email frequency - based on Significance’ meter that’s equivalent to turning down the radio “After years and years, I’ve learned to adjust my own ‘level of Susan,’ when it should be relaxed and informative. “Also, your newsletter often has an air of ‘Desperately Seeking Some middle ground? Do you have some ‘occasional contact’ Get things to read several times each month. But I want to tell you that you send it too often. Then I found your site and signed up for yourĮ-newsletter. I’ve read your copywriting book a dozen times ![]()
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